"Creation Camp 2019" has a total of 182 hot searches this year, the main topic has been read more than 22.45 billion, and the sub-topics have exceeded 478. Among them, the derivative topics have caused a frenzy of heated discussions, creating a new Tens of millions or even hundreds of millions of views; "The Crystal Age of Tomorrow's Son" has a total of 127 hot searches this year, with a cumulative hot search value of over 280 million, a total of 22 Zhihu hot searches, and a cumulative discussion of over 100 million; "China New Rap 2019" has a total of 113 hot searches this year. In addition to the main topic, 23 fashion topics have also been created, of which #吴一凡Beret# has become the single highest fashion hot search. "I Am a Singer and Composer" contributed 127 hot searches this year, with 61 subtopics in addition to the main topic, detonating a total reading volume of over 9.15 billion. And "Summer of the Band" was on the list more than 60 times during the broadcast, which is only half of "I Am a Singer and Composer", but the main topic has been read over 4 billion, and it contributed 20 creative topics throughout the season. From the fashion topics designed in "China New Rap", "people", "programs" and "fashion" are organically combined, so that the "topics" maintain a certain story for sms marketing service a long time; to "Summer of the Band" on the one hand Through the creation of creative topic designs related to social levels such as class, culture, gender, etc., it has aroused public resonance.